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Assesement of effects of antismoking policy focused on children and teenagers
Quirschfeld, Lýdia ; Háva, Petr (advisor) ; Kružík, Lubomír (referee)
Diploma thesis "Assesement of effects of antismoking policy focused on children and teenagers" deals with the problem of young smokers, whose numbers are not significantly decreasing in the Czech republic despite broad range of measures taken in recent years. Efficiency and funcionality of those measures leading to the protection of children and health promotion as well as the proposed solutions of battle against tobacco companies' marketing are evaluated. Czech republic legislation and its effects on children's cigarette consumption is therefor analyzed. Moreover, possible solutions in form of WHO's proposals are introduced.
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Perception of heated tobacco products by generation Z
Illésová, Linda ; Hejlová, Denisa (advisor) ; Kulhánek, Adam (referee)
This bachelor thesis examines the perception of heated tobacco products by members of Generation Z. The first, theoretical, part aims to scrutinise the shopping behaviour and key characteristics of Generation Z. It then introduces the products of heated tobacco, the principle on which they function and possible health risks associated with their use. For the purposes and nature of this paper, it also emphasises the legislation and ethics codes, which deal with the issue of tobacco advertising. The work then focuses on the analysis of marketing strategies of specific brands of heated tobacco available in the Czech Republic - IQOS and glo. The second, practical, part examines the attitudes towards heated tobacco, using the methods of qualitative research in the form of semi-structured interviews. Researcher participants - members of Generation Z, aged 18 to 25, who have had previous experience with IQOS or Glo - answered questions about consumer behaviour, their motivation to use heated tobacco products and perceptions of marketing strategies. The work does not draw any generalisable conclusions but provides insight into the thinking and opinions of Generation Z.
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Dental health as a reflection of population lifestyle
Rybárová, Zuzana ; Bejdová, Šárka (advisor) ; Zazvonilová, Eliška (referee)
Human dentition is one of the key sources of information about the life of past as well as current populations. Due to the high proportion of inorganic components, the teeth are well preserved. Based on the state of dentition on skeletal remains, it is possible to reconstruct the diet and living conditions of archeological populations and compare them with modern populations. While the dental caries provides information about the type and composition of the diet, the enamel hypoplasia may reflect stress factors acting on an individual during early childhood. However, for the analysis of teeth, it is necessary to understand the causes of tooth diseases. Most of these diseases have multifactorial origin and are influenced by external and internal factors. This bachelor thesis describes the most commom tooth diseases and their connection with the health status and lifestyle of the individual, the impact of diet and other external factors on dentition and changes in these factors during history. Key words: human dentition, dental caries, periodontal diseases, developmental defects of enamel, subsistences, nutrition, smoking, alcohol, socioeconomic status, health status
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